BREAKAWAY
Digital Marketing
Attract more customers in new markets with our digital marketing solutions. HLC will work with you to increase your visibility, drive more revenue, and track the effectiveness of your campaigns, so that you always know true ROI.
Why Use HLC for Digital Marketing?
We Know the Bike Business
We take the guess work out of targeting the right customers with the right strategies. With decades of industry experience, we know how to market to cyclists, both online and offline.
Increase Sales Without Increasing Inventory or Payroll Expenses
By connecting your online store to our digital catalog, you can now compete with the largest retailers in the world and keep your customers spending their dollars with you.
Flexible Strategies with Transparent Results
HLC offers customized digital marketing strategies tailored to the needs of the retailers we serve, with reports that are designed to provide clarity, not ambiguity. No smoke and mirrors here.
Reach Your Full Potential
There’s a reason successful retailers have shifted most of their marketing budget over to digital. Digital marketing provides the ability to be more targeted and cost-effective, generating long-term and measurable ROI. HLC’s Digital Marketing services were created to help retailers reach their full potential and leverage digital channels to the fullest. Just like the largest retailers in our industry do.
Features & Benefits
- Target your ideal customers on Google Search, Google Shopping, Facebook, Instagram, and more
- Maximize ROI by adjusting strategies based on analytics and data
- Attract local AND national business by employing the same marketing strategies as the largest retailers and brands
- Drive profitable, long-term growth
Our Digital Marketing Services
Below are some of the core services that we offer for our digital marketing partners.
Pay Per Click Campaigns
Make advertising count by using smart social ads, search ads, and retargeting in order to get your products in front of the right people at the right time.
Search Engine Optimization
Become more discoverable on search engines like Google, while earning more website traffic from people actively researching their next bike-related purchase.
Social Media Advertising
Leverage social media as a customer acquisition channel and pair it with immersive advertisements to go from unknown to impossible to ignore.
ROI Tracking & Reporting
We implement advanced analytics to provide you down-to-the-dollar accurate ROI from your marketing and advertising campaigns.
Email Marketing (optional)
Email is still one of the best performing channels for retailers. Nurture past customers and drive new sales, while growing your contact database in the process.
Website Development (optional)
Whether it’s a landing page for a one-time product launch or a complete e-commerce website overhaul, HLC will create it with a cyclist’s interests in mind.
Precisely Tracking the ROI of Your Marketing Investments...
We harness the power of data to provide down-to-the-dollar ROI metrics, as well as to help decide where to invest next.
Pricing for Retailers
Starter Plan
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Connect Your Online Store with HLC!
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Online Catalog Sync & Setup
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Built-in MAP Protection
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Drop Shipping Capabilities
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Access to Expanded Inventory
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Best Pricing on HLC Inventory
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Google Business Setup & Optimization
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Google Shopping Setup & Maintenance
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Local Search Engine Optimization
Gold Plan
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Everything in the 'Starter Plan' plus...
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Google Shopping Ad Campaigns
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Google Local Search Ad Campaigns
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Retargeting Ad Campaigns
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Initial SEO Audit and Benchmarking
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On-Site Search Engine Optimization
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Facebook & Instagram Ad Campaigns
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Local NAP Optimization
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Ad Design Services Included
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Monthly KPI & ROI Reporting
Looking for more?
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Website Development
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Website Management
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Online Store Management
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Social Media Management
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Email Marketing Management
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Custom Landing Page Creation
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Prices vary based on client's needs
Are you a brand looking for Digital Marketing services?
Getting Started
- Reach out to HLC through the link below and we'll setup a discovery call
- We'll discuss the unique needs and goals of your brand, as well as its current digital marketing strategy
- HLC will propose a mix of digital marketing solutions to maximize ROI
- Determine how you would like to place your orders and start ordering!